Stockholm, Sweden 18 June, 2014 - DeLaval has more than doubled its sales of automatic milking rotary systems during the past six months. The first commercial systems were installed in Australia in 2011 and in Germany in 2013. Since then sales have grown steadily: by the end of 2014 there will be more than 10 installations up and running and delivering customer benefits in four different countries. DeLaval is the only company in the world to offer an automatic rotary system ready for commercial sales.
The reasons for the success are clear: the DeLaval AMR™ system is designed to help managers of larger herds (300+) to grow their businesses through the lowest milk production costs, reduced labour requirements and better animal welfare.
“By automating milking, which is typically a highly intensive job, we reduce labour costs and improve the overall lifestyle of the farmers,” says Robert Jensen, AMR Business Development Manager.
“Typically we are noticing a reduction in the global number of dairy farmers, while the number of cows being milked per farm is growing. Farmers are looking to manage these larger herds in more profitable ways, and we, as a company, can apply our innovative knowledge and leadership in order to help satisfy those requirements.”
DeLaval AMR™ represents a state-of-the-art approach in automatic milking solutions for owners of 300 or more cows. This unique system is flexible enough to operate in different farming practices, from free stalls and loose housing to pasture-based dairying. DeLaval AMR™ can be used as a voluntary or batch automatic system, and is the only one of its kind in the world to encompass both farming types.
At the heart of the automated system lies a central computer that uses a number of robots to perform teat preparation, milk cup attachment and teat spraying.
For images please go to Flickr - DeLaval online gallery
For more information:
Kristina Hunter Nilsson
Manager External Communications
+46 72 5099992
DeLaval is a worldwide leader in milking equipment and solutions for dairy farmers, which make sustainable food production possible, warranting milk quality and animal health. Our solutions are used by millions of dairy farmers around the globe every day.
DeLaval was founded more than 130 years ago in Sweden, when the visionary Gustaf de Laval patented the cream separator. Today, DeLaval has 4,500 employees and operates in more than 100 markets. DeLaval, alongside Tetra Pak and Sidel, is part of the Tetra Laval Group. See more at www.delaval.com.